Salesforce
- Sync
- 2-way, native
- Objects
- Account · Contact · Opp · Activity
- Install
- ~9 min, AppExchange
- Auth
- OAuth 2.0 + SCIM
Conversation events attach to the right Opp automatically — no rep tagging.
Platform · v4.7
Genkatsu reads every call, email, and deal your team touches — then coaches each rep, in real time, on the exact patterns your top 10% already use. It is not a recorder. It is not a search box. It is a performance engine that compresses the six-month ramp to 14 days.
Buyer: "We're standardising across four hospitals before the fiscal year ends."
Rep: "Got it — and what's the procurement review window looking like for you?"
Anchor to the four-hospital standardisation — ask who owns the RFP and what's already decided vs. open.
Chapter 01 / Coaching
The coaching engine watches the live audio stream, matches what your rep just said against the patterns of your top 10%, and surfaces a nudge before the buyer has finished the sentence. No post-call lag. No "watch your recording later." The rep corrects in the moment.
Audio streams in, partial transcripts land at the model every 380ms, and Genkatsu scores each rep utterance against 11.4M anonymised B2B conversations — the largest proprietary corpus in RevOps AI. When the engine detects a turn that diverges from how your top quartile handles the same moment, it fires.
Nudges are not essays. They are one sentence, anchored to the last buyer utterance, with the exact reframe your top 10% would have used. Managers tune the volume — silence mid-pricing, push hard on discovery — and reps can dismiss, accept, or escalate to their manager inline.
Every nudge, accept, and dismissal becomes a labelled data point in the rep's coaching graph. Weekly 1:1 prep comes pre-written: the three patterns this rep missed, the three they nailed, and the exact calls to review. Across 600+ deployments, time-to-quota fell from 181 days to 47.
Chapter 02 / Conversation Intelligence
Genkatsu indexes every call, email, and meeting on the deal graph into a semantic layer. You ask in plain English — "show me every renewal where the buyer mentioned procurement risk in the last 14 days" — and the engine returns the calls, the moment in the call, and the deal it lives on.
Forget Boolean transcripts. Ask in natural language and get ranked results across the whole org, with timestamps, buyer quotes, and the deal record attached. Topic detection runs on a 312-label taxonomy tuned for B2B revenue motions — not generic sentiment.
Surface the patterns no individual rep can see: which objections are trending up this quarter, which discovery questions correlate with closed-won, which competitor mentions are quietly killing your win rate. Filter by segment, rep cohort, deal stage, or any field in your CRM.
Quarterly business reviews used to take a RevOps analyst a week. Now they take an afternoon. Export conversation-anchored evidence behind every pipeline number — the actual buyer quotes that justify the forecast. G2 rates us #1 in Conversation Intelligence with a 4.9 across 1,180 reviews.
Chapter 03 / Deal Mining
Deal Mining is the cross-channel pattern detector. It reads calls, emails, meetings, and CRM activity together and surfaces the signals that predict outcome: at-risk renewals before the CSM sees them, expansion plays already happening in the conversation, deals where the buying committee quietly broke.
Genkatsu flags renewals where the language on calls has shifted against historical patterns — new stakeholders asking the wrong questions, usage mentions drying up, procurement risk surfacing unprompted. Each flag ships with the call, the timestamp, and a recommended play.
When a buyer mentions a new business unit, a follow-on workflow, or an adjacent problem they want solved, Deal Mining tags the account, scores the signal strength, and routes it to the AE and CSM. Your team chases expansion that the buyer has already verbally opened — not cold outbound.
Deal Mining sits inside Salesforce and HubSpot as a deal-health overlay. Pipeline meetings open with the live state of every commit, not a screenshot of a dashboard from Tuesday. Forecasts ship with evidence: the buyer quote, the meeting note, the moment the deal slipped.
Spec sheet · Integration surface
No rip-and-replace. Genkatsu installs alongside your existing CRM and engagement tools and becomes the conversation + coaching layer over the top of them. Open APIs, webhooks, and a documented event stream for anything custom.
Conversation events attach to the right Opp automatically — no rep tagging.
Workflows fire off conversation events the moment the call ends.
Already on Gong? Layer real-time coaching on top — no migration.
Sequence replies flow back into the rep's coaching graph instantly.
Build your own surfaces on top of the engine — internal coaching portals, partner insights, exec dashboards.
Talk to a sales engineer3 of the Fortune 100 run on Genkatsu. Procurement packet available on request.